Arrow Electronics Brand Manager in Centennial, Colorado


Brand Manager

Job Description:


  • Provide governance and guidance to ensure a consistent global brand message within the (Americas/EMEA/Asia-Pacific) region.

  • Work collaboratively with business units and/or other corporate teams within the (Americas/EMEA/Asia-Pacific) region on brand development initiatives.

  • Provide direction to maintain the brand identity and brand message across all internal and external communication activities within the (Americas/EMEA/Asia-Pacific) region are consistent with the brand vision, position and strategy.

  • Maintain branding guidelines, organize bi-annual updates and oversee development of additional guidelines as needed. Ensure that the global branding guidelines are adopted and adhered to across the (Americas/EMEA/Asia-Pacific) region.

  • Provide counsel to facilitate the adoption and use of consistent, unified messaging across the (Americas/EMEA/Asia-Pacific) region, aligned to the global brand.

  • Manage the internal online brand merchandise store and asset management platform.

  • Working collaboratively with the Arrow training teams, manage a global brand education and training programs for Arrow’s business regions and employees.

  • In collaboration with regional business units and corporate teams, manage brand-building programs to share and demonstrate Arrow´s brand in action.

  • Work closely with all marketing groups and functions in the region in support of business priorities and corporate objectives.

  • Experience activating and sustaining brand expression systems, with eye for creative design, attention to detail and nuances of brand visual identity and management


  • Bachelor’s degree in business, marketing, or related field or equivalent experience. Related graduate degree a plus.

  • Six to eight years of successful brand management.

  • Fortune 500 company experience or working in complex, global, matrixed reporting organizations preferred.

  • Strong project management abilities.

  • Strong relationship-building skills with the ability to gain support for strategies and process.

  • Experience working and communicating effectively within and across countries and regions with credibility and influence. Ability to understand and communicate complex issues clearly and accurately.

  • Excellent writing skills. Past PR or copywriting experience a plus.

  • Knowledge and experience in technology industry desirable.

  • High degree of personal integrity.

  • Past agency experience a plus


Denver (Centennial)

Time Type:

Full time

Most people live in the present. But a handful of us live in a world that doesn’t exist yet — the world of Five Years Out. Five Years Out is the tangible future. And it’s a way of thinking at Arrow that serves as a springboard for innovators, helping them see what’s coming and stay ahead of what’s ahead.

We are much more than products and services. We’re a community of designers, engineers, builders and visionaries who navigate the path between possibility and practicality, across the complete lifecycle of electronics, in some of the fastest-growing commercial and industrial markets on the planet.

The work we do is everywhere, from things you’ve never seen to things you can’t live without. A Fortune 119 company with more than 18,700 employees in over 90 countries, and 2016 sales of $23.8 billion, we guide innovation forward for the world’s leading technologies used in homes, businesses and daily life. If it takes a charge, chances are we helped design it, build it and get it to market.

Are you Five Years Out? Then chances are, you’ll enjoy working with us.

Arrow is an equal opportunity employer. It does not discriminate based upon race, national origin, religion, gender, sexual orientation, gender identity, age, disability, genetic information, protected veteran status or any other characteristic protected by law. Arrow will make reasonable accommodations that enable qualified individuals to perform the essential functions of their jobs so long as the accommodation does not create an undue hardship.