Arrow Electronics Digital Marketing Specialist in Centennial, Colorado
Digital Marketing Specialist
The Digital Marketing Specialist is responsible for the tactical execution of Arrow.com digital promotions, assisting the Digital Marketing Manager and other key stakeholders in achieving growth goals for the Digital Marketing team. We are looking for a creative individual who can adapt quickly to a dynamic environment, who isn’t afraid to speak up and challenge group think and is excited to learn every day.
Duties and Responsibilities
Execute and measure digital marketing campaigns, across all channels: e-mail, social, paid media (search, display and aggregators), affiliates and more.
Write, edit and proofread content for e-mails, web pages, social media, and other customer-facing vehicles.
Coordinate and collaborate with the team to ensure consistency in style, tone, branding and, quality
Optimize the website for customers using CMS (Sitecore and Wordpress), creating new pages, curating content and products, and managing the entire journey.
Responsible for weekly reporting of digital campaigns, website analytics and business-related KPI’s sitewide as well as promotion level.
Brainstorm new and creative growth strategies
Qualifications and Experience
Must be very organized and task driven
Proficiency Microsoft Office: Word, Excel, PowerPoint & Sharepoint. Google: Docs, & Slides.
Working knowledge and experience using: Content management systems (WordPress & Sitecore), Project Management tools (Basecamp, Workfront & Trello)
Proficiency in Google Analytics, Tableau experience is a plus
Understanding of SEO best practices
Excellent communication and presentation skills
Enjoys problem solving and working within a team
Listening skills and ability to understand other viewpoints. EQ training is a big plus.
Must be able to work with minimal supervision and be able to adapt to ever-changing priorities
Passion for technology and innovation
B2B Marketing experience is a plus
Engineering background is also a plus
Customer Facing/Supplier Facing
Most people live in the present. But a handful of us live in a world that doesn’t exist yet — the world of Five Years Out. Five Years Out is the tangible future. And it’s a way of thinking at Arrow that serves as a springboard for innovators, helping them see what’s coming and stay ahead of what’s ahead.
We are much more than products and services. We’re a community of designers, engineers, builders and visionaries who navigate the path between possibility and practicality, across the complete lifecycle of electronics, in some of the fastest-growing commercial and industrial markets on the planet.
The work we do is everywhere, from things you’ve never seen to things you can’t live without. A Fortune 119 company with more than 18,700 employees in over 90 countries, and 2016 sales of $23.8 billion, we guide innovation forward for the world’s leading technologies used in homes, businesses and daily life. If it takes a charge, chances are we helped design it, build it and get it to market.
Are you Five Years Out? Then chances are, you’ll enjoy working with us.
Arrow is an equal opportunity employer. It does not discriminate based upon race, national origin, religion, gender, sexual orientation, gender identity, age, disability, genetic information, protected veteran status or any other characteristic protected by law. Arrow will make reasonable accommodations that enable qualified individuals to perform the essential functions of their jobs so long as the accommodation does not create an undue hardship.